The Butterfly Room was opened officially in November 2004. We (Alison, Taz & I) had been coming up with the concept, designing & planning since probably August of 2004. The whole point of this forum is to connect fans to Mariah through media, but it became so much more than that. This forum was the original of it's kind. Often imitated, never duplicated.
Most people don't get the significance in the name. The butterfly room is a spare guest room in Mariah's penthouse that she keeps all of her fan books and fan gifts in. On MTV Cribs she said the room is dedicated to us. What's a better name for a place that is dedicated to bringing fans together in the name of Mariah? The Butterfly Room was the perfect fit for a name.